Midwest Mondays: Hazelmade Spotlight

It seems like chance meetings in the art community become friendships more often than not, especially with stationery. This couldn’t be more true than in our relationship with Susan Hazel Rich. One wintery day two years ago she stopped into our shop, showing off some samples. Our retail extraordinaire, Susan, took a few looks, left a note for Abbey stating “You must see this!” — and now we’re all buds!

shr_stitchedWe’re also excited to announce that she will be teaching a very unique embroidery class at our shop in just a few weeks that will teach you how to embellish and create with some easy stitching techniques. This class is limited, so sign up today! Now back to her awesome business…

It’s been such a pleasure getting to know her approach to stationery and design, her love of paper and pen, and how whimsically she brings outdoor elements into her creations. Her relationships, pen-pals, vintage textiles and her perfectly tucked away cabin in the woods feed her inspiration. We’ve watched her grow from a passionate artist to the determined business owner behind Hazelmade. She was a busy girl this year, developing her wholesale line of illustrated paper and home goods, coming out with her first catalog, and coming along with us to NSS this past May. Now her work is popping up in stores around the country – including our own!


PhotoCreditGoodFolkPhotography_15bHere are some of our favorite Hazelmade products.

PhotoCreditGoodFolkPhotography_6bWe LOVE, LOVE her mini notes too – perfect to sneak into a lunch bag, suitcase, or pair with a beautiful bouquet.

PhotoCreditGoodFolkPhotography_9Hazelmade’s one-of-a-kind art cards really stand out in the industry as they are not printed but each individually sewn and glued together as a collection of found objects, illustrations, and scraps of fabric and papers that after sent are perfect for framing.

PhotoCreditGoodFolkPhotography_1In addition to stationery, she creates amazing tea towels, clutches, bags, and unique sewn gifts.

We are so thankful to have been a part of her journey and are excited to see what 2016 has in store for Hazelmade!

Favorite Holiday Gift Wrap


Gift-giving is all about thoughtfulness and making the receiver feel treasured, and we believe this begins with the wrapping paper and bows. Nothing excites like seeing your name on the most beautifully adorned gift under the tree. So set the tone for the holiday season by choosing a color palette or motif and have fun decorating your gifts! 


Photos courtesy Smock Paper

Susan: Do we have wrapping paper, or what? I grew up helping my mom wrap Christmas presents and while I was not especially particular at that time, my tastes have changed. Now I want the look, the feel, just the right ribbon and the perfect tag — you would think I am looking for an Olympic rating.

This year we have so many papers to choose from it is hard to narrow it down to two but both my favs are from Smock. One is a silver evergreen branch that feels like sin and screams out for a deep Merlot color ribbon. Second is the station wagon with a tree on top of the car because this is exactly what my parents’ car looked like back in the day and it makes me smile every time I see it.


Photos courtesy Rifle Paper and Snow & Graham

Tarah: Well, since Susan stole my #1 fav this year (the station wagon carrying the tree) … I am always drawn to natural looking papers that pair well with evergreens or big red bows. I also love Rifle’s winter white and soft spearmint blossom sheets because you could put this with any bright-colored ribbon for a real pop. It’s just a classy, sophisticated looking paper to me. For kiddo gifts I love Snow & Graham’s colorful elf wrap, so cheery and fun with their bright, long jingle bell hats. This paper is sure to bring a smile and get a little one excited about what’s inside!


Photos courtesy Moglea

Abbey: Every year I have a different holiday color palette with my tree and gift wrapping (Truly, I decorate the tree with cheap balls. I have a handful of colors that I just switch out each year). I just love incorporating bright, unique giftwrap into my decor. Moglea’s wrap makes a striking addition to to any tree – especially when their colors coordinate with your decor.

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Our very own 6.25 Splatter Paint Gift Wrap as seen in HGTV’s December issue. The article talks about mixing up your color palettes and our wrap is shown as a strip across a kraft box. Using a smaller amount of the sheet allows you to make a nice sheet go a long way.


We love the simplicity of a kraft paper box filled with goodies secured with some washi and a color pop of wrapping paper down the middle. Simple and classy, and cost effective! This allows you to splurge on that paper by the sheet that you fell in love with, and get a couple gifts out of it! Bring in the outdoors to finish it up with a pine topper or finish with a classic candy cane.

The holidays can get a bad wrap, no pun intended, for being wasteful, but with the explosion of pinterest there are so many ideas for handmade, responsible gifts on top of companies that allow you to be conscious consumers. This mindset towards sustainability can translate into your gift wrap too, not compromising the final look. You can used previously worn sweaters, or scraps of felt as gift pouches by cutting 8 holes (needs to be an even number) around the periphery, like a clock. Then string twine, string, leather cord or whatever you have on hand to synch it all together. Looks beautifully crafted and is able to be reused, acting as an additional gift!

Along these lines you can use remnants of felt or sturdy fabric to cut petals and string together for a striking topper. Also, you can use the leftover trimmings of ribbon, tying lengths in descending order down a stick to make a cute little Christmas tree ornament that can be easily tied to the top of a gift.

Tassels are so in right now, so you could make a few with embroidery floss, but we especially like the idea of tying twine around pine needles to make a natural tassel to jazz up a gift.

Everyone’s Favorite Holiday Card

IMG_0164b.jpgWe are over-flow’n with holiday cards here at the shop this year. There were so many great new designs and companies, so we just decided to carry a bit of everything! Below, you’ll see our staff’s most favorite cards. (above: Antiquaria nailed the more masculine designs this year – great for anyone!!)

g1x002-01copySusan: Ok, so I might be showing my age but Christmas is all about nostalgia for me. Spending the holidays with my beloved grandparents and all my cousins. Lights, action, too much candy, Vernor’s soda, and loads of fun. My parents viewed it all a bit differently, parties, packing up 7 kids, some modicum of discipline and exhaustion. All that aside I can still think about the magical side of this season, fresh snow, presents, lighted Christmas trees, wonderful meals, did I mention presents? You can only imagine what our tree looked like with gifts for anywhere from 11-30 people underneath. I feel the goosebumps coming on now.

So in light of all this nostalgia my choices are two of Rifle’s collection… who can’t smile at Santa riding his sleigh through the night sky of characters from the Nutcracker. These cards show me the season as I remember it from childhood. Rifle has some of the most beautiful cards and wrapping paper this season, so come on in, let us show you, and see if you don’t agree!

image (1).jpegJaimé: This card by Egg Press looks so fresh and fun, truly bringing on new year vibes. The accent of the gold lettering and simple lines pair great with the Moglea wrapping – use a few green sprigs (or cut some paper ones out) to top the gift and these two are perfect together!

image.jpegJaimé: Who doesn’t love a unicorn and the idea of magic during the holidays. I’m imagining this little guy strolling off to leap through this floral scene of black and white Rifle wrapping paper.  Add some red ribbon or twine to catch your eye and these will go together wonderfully!

IMG_0322.jpgTarah: Antiquaria’s simple “Merry Christmas” copper foil greeting’s illustration evokes a playful, childhood nostalgia that I enjoy. This card has a very unique look, unlike any holiday card I’ve seen. Again, I say COPPER FOIL.

Eggpress’s Baaaa Humbug is perfect to send to all the grinches in your life. One year, we used the phrase for our Christmas card using a grumpy picture of our 3 month old, so I think that memory is why I am drawn to it. It’s a well delivered pun with the cute illustration, and the little sheep’s hat and “I don’t give a crap” expression is icing on the cake.

IMG_0317.jpgTarah: For a single holiday card I chose Let it Snow from Emily McDowell because it goes past the holiday spirit and beckons the receiver to go enjoy the wintery outdoors. The season, in its entirety, is something to celebrate — even in the blustery weather. Bundle up, embrace the cold, and go snowshoeing or sledding, just don’t forget your cozy hat!

IMG_0316.jpgTarah: This card set from Moglea is one of my favorites we have in the shop just because of its simplicity — a sweet greeting in a cheery colored letterpress with sturdy cardstock and one-of-a-kind painting. I am so drawn to all of Moglea’s work because each was touched multiple times by their team through the layers embedded in their creative process: from the design, to the paint, to the letterpress — all come together to create beautiful, mailable art.

IMG_0308.jpgAbbey: My favorite holiday find this year was Mister McGinnis’s hairy men cards, wrapping paper and his naughty, naughty reindeer. Love McGinnis’s humor, original drawings, plus I’m a sucker for anything screen printed!

IMG_0314.jpgAbbey: I didn’t intend to add another card, but this particular one catches my eye every day as I walk past. I love everything Moglea produces, and I especially love their simple style here mixed with the profound sentiment. It’s rare you find a love card for the holidays. This one is perfect not only for a spouse, but for a mom, grandparent, sister, close friend, etc. It’s such a special card – a true diamond – and I’m so glad we carry it.